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F1 investigates Chinese boy group's concert logo over alleged trademark infringement_我的网站

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A | 这是一篇由 Ryan McCaffrey 撰写的评论文章。他在 2002 年至 2012 年初代 Xbox 和 Xbox 360 时代曾在《官方 Xbox 杂志》工作，后来成为了“Xbox 专家”。

B | 在 Xbox 25 周年纪念即将来临之际，他将分享他在该平台第一个四分之一世纪里的回忆。关注我足够久的读者可能还记得，当年我在为《官方 Xbox 杂志》评测 Ubisoft 出色的汤姆·克兰西潜行系列第三作细胞分裂3：混沌理论时，给出了 9.9 分（满分 10 分）。

A screenshot circulating on Chinese social media compares the Formula One (F1) logo (left) with the logo used for the Teens in Times concert tour
Formula 1 (F1) has referred information about the logo used for a concert tour by Chinese boy group Teens in Times (TNT) to the appropriate team for review and investigation, after motorsport fans said that the design closely resembles F1's trademark, multiple Chinese media outlets reported.
According to Beijing Youth Entertainment, F1 said in a formal response that "the information provided had been referred to the appropriate team and was currently under review and investigation."
Time Fengjun, a Beijing-based talent agency that manages popular idol groups including TNT, has meanwhile blurred the logo in its official concert videos, according to a report by Beijing Youth Entertainment.
Time Fengjun designed the promotional logo for TNT's racing-themed concert in May. Some motorsport fans said that the logo's red, three-part slanted design with a concave curve in the middle closely resembles the outline of F1's current trademark, which was introduced in 2017, with the original "F1" lettering replaced by "TNT."
The concert's stage screens, official footage and merchandise also feature elements resembling F1's visual style, which were used in ticket sales, performances and other commercial promotions, according to reports. No authorization from F1 has been reported.
Motorsport fans had reportedly raised concerns with Times Fengjun through official communication channels as early as July, but the company did not initially take action, Beijing Youth Entertainment reported.
Li Yunkai, an intellectual property lawyer at Beijing-based Beijing Tianyuan Law Firm, cautioned that F1's response does not mean that trademark infringement has been established already.
From a Trademark Law perspective, it would be premature to conclude that TNT has infringed F1's trademark based solely on the two images circulating online. More accurately, if the logo was indeed used without authorization from F1 and was used as a source-identifying mark in connection with the concert and its commercial promotion, there could be a relatively high risk of trademark infringement, he said.
F1's rights holder has registered relevant figurative trademarks in China, including No. 76729750 in Class 41, covering entertainment and performance-related services, according to Li. The case would be assessed based on factors including the similarity of the marks and services and the likelihood of consumer confusion, in line with China's trademark infringement standards.
The two logos are not identical but share similarities in their overall shape, slant, lines and visual style. The concert's broader racing-themed imagery could also be relevant in assessing whether consumers might believe there was an affiliation, sponsorship or authorization by F1, said the lawyer.
If the concert also used F1-associated elements such as "RACETRACK," racing and track imagery, or checkered flags, those elements could be relevant to assessing the likelihood of consumer confusion and the intent behind the use. Courts would consider the broader context in which the logo was used, rather than comparing the two logos as isolated graphic designs, including whether consumers might believe the concert had an authorization, partnership or sponsorship relationship with F1.
"A final determination would depend on the specific F1 trademark at issue, the scope of services covered by the registration, how the logo was actually used and the evidence presented by both sides," Li told the Global Times.
Photo: Screenshot from website

Photo: Screenshot from website
。有趣的是，当时曾有媒体为此撰写过史上最短的新闻报道。这是该杂志当时给出的最高分，甚至这还没达到我理想的分数。我当时其实想给满分 10 分，但主编劝住了我。但即便低了 0.1 分，山姆·费舍尔的得分依然高于士官长——Halo: Combat Evolved 在 2001 年该杂志的创刊号之一中获得了 9.6 分，而 Halo 2 在 2004 年获得了 9.7 分。直到今天，我依然坚持那个极高的评分。Chaos Theory 过去是——现在也是——那么优秀。

C | 它本质上是三款满分游戏合而为一；稍后会详细说明。首先，让我们回到 2005 年 3 月 Chaos Theory 在初代 Xbox 上发布前的几个月。细胞分裂7 系列当时已不再是 Xbox 独占，但从技术层面讲，Chaos Theory 在 Xbox 上的表现远优于 PS2 和 GameCube 版本。

D | 这是该作成为 Xbox 玩家必玩之选的第一个信号。当你玩游戏的时间足够长，无论是作为玩家还是游戏媒体撰稿人，你最终都会产生一种我称之为“蜘蛛感应”的东西——这意味着你通常在接触一款游戏很短时间后，就能很好地预判它的质量。

E | 当我第一次在预览活动中试玩 Chaos Theory 时，那种“蜘蛛感应”就产生了。“我觉得这一作可能会非常特别，”我心想。这在当时或现在都不令人意外，因为 Chaos Theory 是由 Ubisoft Montreal 开发的，那是当时世界上最顶尖的开发工作室之一，也是初代细胞分裂7 的缔造者（Ubisoft Shanghai 负责了第一部续作 Pandora Tomorrow 以及 Chaos Theory 之后的细胞分裂4：双重间谍——这两作的水准都比 Montreal 的作品低一个档次）。Montreal 团队正在精心打磨这一点本身并不意外，但直到我坐下来评测成品时，才发现他们做出了一款多么不可议的游戏。Chaos Theory 虽然不是我们今天所熟知的那种完全开放世界体验，但每个空间几乎总有多种出入方式。

F | 回到之前提到的“三款满分游戏合而为一”的话题：你们都知道单人战役。它包含了许多令人难忘的精彩任务，从开篇的灯塔到开放式的银行，再到北海道的“反忍者”楼层，以及热气腾腾的日本澡堂。你可以把山姆·费舍尔玩成一个残忍的连环杀手，在用电击弹电晕受害者后用消音手枪处决他们；或者你也可以反其道而行之，尝试完全的“幽灵”通关，不杀一人，只留下身后一群昏迷但生命无虞的坏蛋。场景本身也是开放式的；虽然它不是我们今天所熟知的那种完全开放世界体验，但每个空间几乎总有多种出入方式，每一次遭遇战都是一道多选题。我还可以继续说下去，但让我们先聊聊 PvP 多人模式，它提供了包体内的第二款满分游戏。在 Pandora Tomorrow 中首次亮相的“间谍对雇佣兵”模式回归了，并继续证明自己不仅是 2005 年，而且是有史以来最独特、最具创新性的多人游戏之一。间谍以第三人称视角进行游戏，配备非致命武器，只能通过潜行到全副武装的雇佣兵身后将其击杀（雇佣兵使用第一人称视角，视野受到限制）。近距离语音聊天增加了深度——间谍可以嘲讽雇佣兵，分散他们的注意力以便完成潜行绕后，然后扭断他们的脖子。枪械对抗小道具，头脑对抗肌肉。这真是天才的设计。最后，还有合作战役。这不仅仅是用两个玩家去玩主线战役，而是一个完全独立的剧情，你和朋友扮演 Shadownet 间谍渗透各种地点。你们需要通力协作，比如背靠背爬上电梯井，或者一个人冲向另一个人，后者像人体导弹一样把前者投向敌人。光盘中自带了四个这样的任务，发布后又作为免费 DLC 增加了两个。这可以说为我们今天所熟知并喜爱的专用合作游戏铺平了道路。哦，还有，这一切都得益于当时我们在游戏中见过的最不可思议的动态光影效果，这是细胞分裂7 谜题中至关重要的一环，因为你可以用小道具或消音手枪熄灭灯光，让山姆·费舍尔——依然由无可替代的 Michael Ironside 以完美的冷嘲热讽语调配音——隐藏在黑暗中。我依然在为生活中缺少新的细胞分裂7 游戏而叹息。该系列的最后一部正统作品诞生于 Xbox 360 世代的末期。据称初代的重制版仍在开发中，但我只有亲眼见到才会相信。在此之前，我将一直对 Chaos Theory 心存感激，它是史上最棒的初代 Xbox 游戏，也是有史以来最出色的潜行游戏之一。虽然它不像 20 年前那样具有视觉冲击力，但如果你想在今天尝试一下，其游戏性依然经得起考验。Ryan McCaffrey 是预览业务的执行主编，也是每周 Xbox 节目《Podcast Unlocked》的主持人以及《Next-Gen Console Watch》的联合主持人。他是个北新泽西人，所以他坚持那是“泰勒火腿”而不是“猪肉卷”。